What Is Exhibitorly and How It Works
Exhibitorly is an American marketplace that helps exhibitors choose the right booth builder for a trade show. Companies use Exhibitorly to compare vetted builders, review design and pricing options, and make a confident decision before committing.
What Is Exhibitorly and How It Works
Who Exhibitorly Is Built For
Exhibitorly is designed for:
- Companies exhibiting at U.S. and international trade shows
- Marketing, events, and operations teams planning booth programs
- Exhibitors attending new shows or unfamiliar venues
- Organizations that need to compare options before approving spending
It is also built for experienced exhibit builders who want access to qualified exhibitors actively planning shows.

Start With the Trade Show
Before choosing a booth builder, exhibitors need to understand the event itself.
That includes:
- Show dates and year
- Venue and city
- Overall size and complexity
- Estimated number of exhibitors and attendees
- Typical planning and budget expectations
Exhibitorly allows exhibitors to search upcoming trade shows and view this information in one place. This helps teams determine whether a show fits their goals and what level of booth investment makes sense before engaging builders.

How Exhibitors Request Booth Quotes on Exhibitorly
Once a trade show is selected, exhibitors submit a single booth quote request through Exhibitorly.
The request includes:
- The Trade show and venue
- Booth size or size range
- Project timeline
- Budget expectations, if available
- Functional and design requirements
Requests can range from rental booths to fully custom builds, depending on the show and exhibitor needs.
Instead of contacting multiple builders individually, exhibitors submit one request and receive responses from qualified builders matched to that specific show and scope.

How Exhibit Builders Join the Marketplace
Exhibitorly is not an open directory.
Exhibit builders must apply to join the marketplace and are reviewed before approval.
The vetting process evaluates:
- Company background and operating history
- Past booth projects and design work
- Experience with specific trade shows and venues
- Execution capability and reliability
- Consistency of delivery across projects
Only builders with proven experience and a strong performance record are approved.
This ensures exhibitors interact only with builders who can realistically deliver.
How Exhibitorly Matches Exhibitors With Booth Builders
When an exhibitor submits a quote request, it is not sent to every builder on the platform.
Exhibitorly reviews:
- The selected trade show
- The venue
- Booth size and complexity
- Project timeline
- Builder experience with similar programs
The request is shared with a small number of vetted builders who are a strong fit for that specific requirement.
This keeps proposals relevant, realistic, and easier to compare.

Comparing Designs and Proposals
Once matched:
- Builders review the request
- Clarifying questions are exchanged
- Design concepts and pricing are submitted
- Exhibitors compare proposals side by side
Exhibitorly supports communication and comparison but does not interfere with commercial discussions.
Exhibitors and builders work directly once connected.
Value for Exhibitors
Exhibitors use Exhibitorly to:
- Compare booth design and pricing approaches
- Understand realistic cost ranges
- Avoid overbuilding or underbuilding
- Reduce time spent sourcing builders
- Make informed decisions before committing
Submitting a quote request is free for exhibitors.
Value for Exhibit Builders
Builders use Exhibitorly to:
- Access exhibitors who have already committed to exhibiting
- Receive requests aligned with their experience
- Reduce time spent on unqualified leads
- Compete based on capability and fit rather than cold outreach
Case Study: Selecting a Booth Builder for CES 2026 using Exhibitorly
A major electric vehicle company planned to exhibit at CES 2026 with a 20×40 booth.
The team initially followed the traditional approach and contacted 10 exhibit builders directly.
What happened:
- Several builders did not respond
- Some missed scheduled meetings
- Others expressed interest but never submitted proposals
- A few significantly inflated pricing due to CES demand
- Design quality varied, and proposals were difficult to compare
With timelines tightening, the team turned to Exhibitorly.
They submitted a single quote request outlining:
- CES 2026 as the target show
- A 20×40 booth requirement
- Timeline and functional needs
Within 48 hours, the exhibitor was matched with three vetted builders who had relevant CES experience and availability.
Each builder submitted a clear design direction and proposal, allowing the team to compare options side by side.
The exhibitor selected one builder and executed a successful CES program. Following the show, the company continued working with the same builder across additional events, forming a longer-term partnership.
Exhibitorly did not replace the builder relationship.
It helped the exhibitor reach the right one faster.
Contact Exhibitorly
If you’re an exhibitor planning an upcoming trade show, Exhibitorly can help you compare vetted booth builders and make informed decisions before committing.
If you’re an exhibit builder interested in working with qualified exhibitors and projects aligned with your experience, you can also contact Exhibitorly to learn about joining the marketplace.
Email us at: info@exhibitorly.com to start the conversation.